Rodrigo Vidigal was born in São Paulo, where he built a solid career leading communication and marketing strategies for global brands. Over time, his work naturally shifted toward projects with a strong socio-environmental focus — a path where his professional expertise could meet his values.

He holds a degree in Business Administration (FAAP, São Paulo) and a Master’s in Marketing (EADA, Barcelona), and brings more than 25 years of experience in leadership, branding, events, and institutional relations.

Since 2017, Rodrigo has made Southern Bahia his home. From 2018 to 2022, he served as Head of Communication and Operations for the Chocolat Festival — the largest cocoa and chocolate event in Latin America — where he played a central role in its growth, partnerships, and international editions. Later, he led the implementation of the concession project for Serra do Conduru State Park, in Northeast Brazil, with a focus on conservation, community engagement, and sustainable tourism.

At Brazil Birding Experts, Rodrigo brings together his background in communication and his passion for nature. He helps position the company both internationally and locally, nurtures partnerships, and works to show how birdwatching can be a powerful tool for conservation and community development.